5A brand maintenance of Hongdong great pagoda tree scenic spot .It takes a long time to work without stopping
On October 29, 2018, Hongdong great pagoda tree scenic spot became a national 5A tourist attraction. As the first national 5A tourist attraction in Linfen and the Eighth National 5A tourist attraction in the province, in order to continuously maintain the 5A tourist brand and focus on improving the safety quality, service quality and environmental quality, the great pagoda tree scenic spot has formulated the implementation plan on brand maintenance and has done a good job in maintaining the 5A brand.
We will pay close attention to the work related to epidemic prevention and control. Since the coming of the post epidemic era, Hongdong great pagoda tree scenic spot has adhered to the corporate mission of "setting an example for the industry and making contributions to the society", paid close attention to the epidemic prevention and control work, implemented various prevention and control measures in accordance with the prevention and control guidelines of Shanxi Province, and strictly carried out personnel information registration, body temperature detection, site disinfection and sterilization, "Shanxi health code", "travel code", "peer self-examination code" and "Linfen site code" verification, We will resolutely build a safe defense line for epidemic prevention and control. Hedonghai, executive deputy leader of the leading group for prevention and control of the scenic spot, said: "there is no trivial matter in the work of epidemic prevention and control. Only by persisting and persisting in the work for a long time, grasping the work of epidemic prevention and control, and firmly consolidating the achievements of epidemic prevention and control, can the three quality work of the scenic spot be better promoted and developed."
Make overall plans for the three major quality improvements. In response to the call of Shanxi provincial culture and Tourism Department, Hongdong great pagodatree scenic spot has improved its environmental quality, safety quality and service quality, accelerated the establishment of its brand image, optimized its development environment and enhanced its overall competitiveness. In order to make further progress, the scenic spot will comprehensively inspect, rectify and improve the software and hardware facilities every month to ensure that tourists have a better and better tourism environment experience; The scenic spot has a safety leadership organization. All safety equipment, facilities and equipment will be regularly inspected, repaired and updated to ensure that tourists have a more comfortable and comfortable tourism safety experience; The scenic spot has developed digital services such as e-ticket, code scanning appointment, face brushing, AR view, e-guide, VR panorama, etc., to ensure that tourists have a more intelligent and convenient tourism service experience.
Implement and maintain 5A creation achievements item by item in the benchmarking table. In accordance with the national standards and relevant rules of the classification and evaluation of quality grades of tourist attractions, Hongdong great pagoda tree scenic spot, according to the actual situation of 5A development of the scenic spot, continues to promote the normalization of brand maintenance, inspection and improvement, regularly conducts self-inspection on the content related to the service quality and environmental quality of the scenic spot, forms a written report, guides and urges the relevant responsible departments to complete the quality improvement and upgrading within the specified time, and forms a supervision Close loop work of notification, rectification and implementation to maintain and consolidate 5A brand honor.
It takes a long time to work without stopping. Hongdong great pagoda tree scenic spot will continue to focus on the implementation of epidemic prevention and control, focus on the "three improvements" of safety quality, service quality and environmental quality, implement and maintain the 5A creation achievements item by item against the standard and table, and do a good job in maintaining the 5A brand for a long time, so as to provide tourists with a safe place for ancestor worship, a clean and beautiful environment for ancestor worship, a warm and thoughtful service attitude, and complete service facilities, The cordial feeling of returning to the hometown enables the vast number of visitors to have four "tourism guarantees" while returning home and enjoying life.