"New vegetation, spring mountain is expected; When Huo Yue is in bloom, the ancient black tree is in spring." On the morning of April 4, the 34th Hongdong Big Locust Tree Root Worship Ceremony and National Intangible Heritage Ancestor Worship Custom Exhibition of the 2024 Hongdong Big Locust Tree Root Search and Ancestral Worship Tourism Season series of "Travel the world and Hongdong is home" was held. Representatives of the descendants of the big locust tree immigrants from 18 provinces and cities across the country and people from all walks of life gathered together in the "Holy Land of the roots of the Chinese hometown" and continued the feelings of the roots of the ancestors.
Root ancient sophora, pulse extended nine areas; Love leads the flood cave, the four seas return to the source. At the event, the melodrama performance "Going Home", the city promotional theme song "Hongdong is my Home", and the special planning "Miles of Family Search"...... One by one moving Hongdong characteristic artistic performances, let online and offline audiences feel that no matter the vicissitudes of times, homesick birds should still come; No matter where I go, I miss this ancient tree and miss Hongdong this fertile soil.
"Ask me where my ancestors are, big locust tree in Hongdong, Shanxi. What's the name of the ancestral home? The stork's nest under the big pagoda tree." A folk song, an ancient and sacred big pagoda tree, witnessed the magnificent Ming Dynasty migration 600 years ago, became the link between Hongdong and hundreds of millions of Chinese children, carrying countless people's homesickness, but also gave Hongdong "Chinese hometown" root complex. The farther we go, the more we need to know where our roots lie. Asking for the roots is an instinct of people, Qingming Festival to Hongdong to take a look at the ancestors of the "home", take a walk through the ancestors of the "road", to find our common "roots". In this process, the cultural genes in each of us are activated again and again, remembering where our ancestors came from, what kind of journey they have gone through, what kind of spiritual inheritance they have, asking their hearts again and again, in fact, is to get close to our cultural traditions again and again, but also open a new road to the future.
Share development opportunities and jointly create cooperation outcomes. On the evening of April 3, 2024 Hongdong, Hong Kong, Macao and Taiwan overseas Chinese businessmen and Chambers of Commerce of different places "Friendship + Trade + Investment" welcome dinner was held. The event invited more than 100 people from overseas Chinese, Taiwanese businessmen and entrepreneurs from different places to gather together to renew hometown friendship, seek common development and talk about the future. At the welcome dinner, representatives from all walks of life have said that it is necessary to turn the strong feeling of homesickness into the force of continuous help to the hometown, tell the story of Hongdong as the master, introduce more good projects into Hongdong, introduce more outstanding talents into Hongdong, and invest more high-quality capital in Hongdong.

The government "builds a platform", the enterprises "sing", the government investment creates an environment, the integration of scenery and enterprises, Hongdong gathers the strength of various scenic spots and private enterprises, brings together people from all walks of life to find their roots, with the unique IP of "big pagoda tree", the root pulse is integrated into the mountains, water veins, cultural context, and tells the historical and cultural stories of Hongdong. In 2024, focusing on the "hometown culture", Hongdong has made every effort to create the Hongdong model of "Tourism satisfaction in Shanxi", and carefully planned the 2024 Hongdong big locata Tree tracing tourism season activities. The event lasted from March 29 to May 1, taking the form of "1+1+N", that is, "a press conference, a search for the roots of the ancestral intangible heritage exhibition, supporting N theme series activities". The first stage held a press conference and investment promotion meeting, through the press release, artistic performances, investment promotion, to preheat the roots of the tourism season activities; In the second stage, the exhibition activities of seeking the roots of ancestors, commemorating revolutionary martyrs, and supporting theme activities such as Lei Jia Shou exhibition, Yellow River Basin food Culture Festival, traditional opera performance, etc. were held to attract Chinese people around the world to return to their hometown Hongdong and go to a cultural travel grand event; In the third stage, Shanxi Symphony Orchestra entered the big pagoda Tree, the "March 3" folk activity, the 13th Cultural Tourism Festival of Huotai Mountain Guangsheng Scenic Spot and the Ancient Temple Fair of Guangsheng Temple on March 18, and other supporting activities extended the publicity timeline of the entire tourism season.
During the tourism season series of activities, Hongdong also synchronously launched the "Hongdong Family Banquet" to taste the fireworks, the "Hongdong Home" that most comforts the hearts of travelers, the "Hongdong Home leisure" that enjoy the slow time, the "Hongdong Home art" that send the craftsmanship to homesickness, the "Hongdong home learning" that trace the roots of ancient and modern times, the "Hongdong home ceremony" that see the hometown, and the "Hongdong family" that enjoy happiness and longevity. The scenery is infinite good "Hongdong home scenery" eight "home" cultural travel products. Through a series of cultural tourism activities and cultural tourism products to build, maintain the cultural tourism season heat, connect the "May Day" holiday cultural tourism market, the search for roots tourism season "flow" into the May Day holiday tourists "increment".
Qingming season, early spring reserves, young plants and trees. Hongdong invites you to find your roots and ask your ancestors, enjoy the spring outing, touch the history of "hometown" between the green mountains, feel the culture of "hometown", and taste the taste of "hometown". We are waiting for you in Hongdong "hometown"!